We're here to help you figure out what's coming next so your brand's digital marketing keeps ahead of the game. Every week, our digital marketing experts round up news in the sector, creating this handy guide to the headlines.
The long list of new Alexa devices Amazon announced at its hardware event
Everyone’s favourite trillion-dollar retailer hosted a private event where they continued to exercise their highly strategic approach to hardware: they throw everything at the wall and wait to see what sticks. Click here to read more.
Amazon now 3rd biggest digital ad seller in US
Amazon will surpass Oath and Microsoft to become the third-largest digital ad seller in the United States, behind Facebook and Google. Click here to read more.
Instagram may divide hashtags from captions to end overhashing
Geofenced sharing, Quiz stickers, Stories Highlight stickers and a separate interface for adding hashtags to posts are among a slew of new features Instagram has prototyped or is now testing. Click here to read more.
Inside Facebook Dating, launching first in Colombia
Does deeper data produce perfect matches? Facebook is finally ready to find out, starting with a country-wide test in Colombia of its new Dating feature. Click here to read more.
Google Maps now available for Apple CarPlay
The moment many Apple fans have been waiting for – Google Maps on CarPlay devices – has arrived. Click here to read more.
Announcing shopping in Instagram Stories and Explore
Since expanding shopping on Instagram to more countries in March, businesses all over the world have been able to connect with customers in a fresh, immersive way – giving them more opportunities to showcase their products while allowing consumers to explore brands they love. Click here to read more.
Microsoft launches new AI applications for customer service and sales
Like virtually every other major tech company, Microsoft is on a mission to bring machine learning to all of its applications. Click here to read more.
Google admits it’s using very limited personalization in search results
Outside of a searcher's location or immediate context from a prior search, Google doesn't personalize the search results. Click here to read more.
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