In the ever-changing world of digital marketing, we're here to help you keep up with the latest developments. This is the news that has given our digital marketing experts pause for thought this week ...
Google extends added character benefits of Responsive Search Ads to text ads
Google has gone a bit Oprah. "You get an extra headline! And you get an extra headline! Oh, and you get a longer description, too." Click here to read more.
5 local SEO myths and misconceptions that will not die
Like a bad penny, there are certain local SEO myths that keep turning up. Find out about these misconceptions and why things like bogus suite numbers will not work. Click here to read more.
Facebook now deletes posts that financially endanger/trick people
It’s not just inciting violence, threats and hate speech that will get Facebook to remove posts by you or your least favourite troll. Endangering someone financially or tricking them to earn a profit are now also strictly prohibited. Click here to read more.
Facebook is shutting down Friend List Feeds
Facebook has shut down Friend List Feeds. The feature allowed users to scroll through only those posts from one of their designated friend lists — for example, family, work colleagues, neighbours, industry peers and so on. Click here to read more.
Google’s New ‘Cameos’ App Lets Celebs Answer Questions from Search Results
Google has launched a new app for celebrities and public figures that allows them to record video responses to questions that are frequently asked in Google’s search results. Click here to read more.
Google appears to be keeping a history of your locations even when Location History is off
Google appears to be tracking your location even when you turn off Location History and are told that “the places you go are no longer stored". Click here to read more.
Facebook buys Vidpresso’s team and tech to make video interactive
Zombie-like passive consumption of static video is both unhealthy for viewers and undifferentiated for the tech giants that power it. That’s set Facebook on a mission to make video interactive, full of conversation with broadcasters and fellow viewers. Click here to read more.
Messenger Kids rolls out passphrases so kids can initiate friend requests themselves
Facebook is making it easier for kids to add their friends on its under-13 chat app, Messenger Kids. Starting today, the company is rolling out a new feature that will allow kids to request parents’ approval of new contacts. Click here to read more.
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